CPT by Cockpit USA- Fall 2011 Featured on Apparel Insiders

CPT by Cockpit USA's Captain is featured in Apparel Insiders (www.apparelinsiders.com)

Having been involved in covering the fashion industry for over 20 years in my time as Associate Publisher of both Sportswear International and Women’s Wear Daily, I’ve had the privilege of learning the ins and outs of this crazy business from some of the most talented, well-respected executives within the contemporary sportswear industry.  From the initial steps of creating a brand to the eventual sale of many others, I was given an inside view of what it takes to succeed in this industry and the challenges that both brands and retailers face day in and day out.

As an advocate of our business I feel there is a need to create a website of our own that will be a catalyst of change.  Apparel Insiders will be that medium.  From the trade show floors to the closed-door meetings, apparelinsiders.com will report on and bring to the forefront the many challenges we all face.  Whether it’s the enormous increase in cotton prices, the blurred lines of distribution, the saturation of retail outlets (and not enough of the right ones), the lack of responsibility taken by retailers in selling through to the consumer or the relevance of trade shows, Apparel Insiders will tell it like it is. You can also expect to see great products for the upcoming seasons, new and noteworthy brands, profiles on dynamic new specialty stores, video interviews covering all topics of interest, guest editorials from your peers in the industry and other significant content that will give you an inside track on the business.

Apparelinsiders.com will be a champion of the industry, praising those that push the boundaries of creativity.  We hope you will join us on our quest.  Apparelinsiders.com will be going live in the next couple of weeks.  We invite you to register so you are kept up to date on the launch of the site as well as other industry related updates