As proprietors of American made goods, we at Cockpit are staunch advocates of fellow USA made brands. Launched in 1965 by Baxter Finley, a man in search of facial moisturizer, Baxter of California is first official line of grooming products for gentlemen in the United States. After going in search of a face cream and finding nothing but feminine floral products, Mr. Finley decided to take matters into his own hands and created Super Shape. This moisturizer went on to become a cult favorite among Hollywood glitterati in the 70s and has since spawned an entire collection of toiletry products including soaps and shaving cream and a barber shop! Be sure to check out the website for all your bathroom tending needs!